It takes a huge amount of work to build an e-commerce success story. Traffic generation, site design, marketing, product development, etc. None of this is quick, easy, or inexpensive. So why would you let all that effort go to waste because the final stage of the buying journey isn’t up to scratch? Between two-thirds and three-quarters of website visitors who add an item to their cart fail to complete the …
Ebay is the most notable auction site on the internet, with millions of sellers hawking their wares every day and just as many eager buyers searching for all manner of coveted goodies. Buy and sell — it’s a simple concept that has been around pretty much since people had money with which to buy things and things that could be sold. Even so, being a good salesperson — even online …
As an experienced eBay Seller, a well-written description can mean the difference between profit and lost sales. Customers need to know who you are, what you offer and what kind of service they can expect. While eBay gives you a place to list much of this information, your description is the one place where you can differentiate yourself from other sellers. About Us: As an experienced eBay seller who first …
By Linda Courtney Whether you are selling your merchandise on eBay, Etsy or your own store, you will need a photograph that will show your item to its best advantage. The picture is what the customer will most likely see first before reading the description. If your photo is not clear you will not gain the attention of potential customers and gain a sale. One of the most important tools …
The most common method to remove a background from an image involves a process called “masking,” in which certain portions of the image are manually outlined by the user. If you are not technologically advanced, or do not have a steady hand, this can be a very frustrating task. Luckily, for simple images, there exists a faster, easier, and less finicky method. The first step, after opening the image, is …
E-commerce shops earned more than one trillion dollars in revenue last year. You deserve your fair share of that money. The only way to start capturing e-commerce dollars is to set up your shop. There are dozens of viable options in the market. Yet, many business owners are still not selling online. What’s the deal? It turns out that the most common problem is an overabundance of choice. With dozens …
Many people have discovered the convenience of selling their unwanted goods online to earn a little extra cash, using websites such as eBay to reach a ready-made audience of willing buyers. Some sellers decide to take the next step, building on their trading success by actively buying goods to list and resell at a profit. While this can be enjoyable as well as generating some welcome additional income, it can …
Today’s social media marketing landscape may be dominated by Facebook and YouTube, but to overlook the unique possibilities that Twitter offers would be to miss a trick. Although often discounted in the public imagination as a time-sink of triviality or a playground for trolls, Twitter in fact has over 300 million loyal, active monthly users, and by any standards this is a large potential market. What’s more, there doesn’t tend …
Long before the internet, testimonials have been used in marketing to promote products. A testimonial attempts to show real people extolling positive feelings about their purchase, helping to convince consumers the sales pitch is accurate. There is a natural skepticism towards these recommendations online, though, with some vendors paying for endorsements or even inventing fake buyers for the sales page. Consumers want to see the realistic opinions of buyers, allowing …
