By Linda Courtney Whether you are selling your merchandise on eBay, Etsy or your own store, you will need a photograph that will show your item to its best advantage. The picture is what the customer will most likely see first before reading the description. If your photo is not clear you will not gain the attention of potential customers and gain a sale. One of the most important tools …
The most common method to remove a background from an image involves a process called “masking,” in which certain portions of the image are manually outlined by the user. If you are not technologically advanced, or do not have a steady hand, this can be a very frustrating task. Luckily, for simple images, there exists a faster, easier, and less finicky method. The first step, after opening the image, is …
E-commerce shops earned more than one trillion dollars in revenue last year. You deserve your fair share of that money. The only way to start capturing e-commerce dollars is to set up your shop. There are dozens of viable options in the market. Yet, many business owners are still not selling online. What’s the deal? It turns out that the most common problem is an overabundance of choice. With dozens …
Many people have discovered the convenience of selling their unwanted goods online to earn a little extra cash, using websites such as eBay to reach a ready-made audience of willing buyers. Some sellers decide to take the next step, building on their trading success by actively buying goods to list and resell at a profit. While this can be enjoyable as well as generating some welcome additional income, it can …
Today’s social media marketing landscape may be dominated by Facebook and YouTube, but to overlook the unique possibilities that Twitter offers would be to miss a trick. Although often discounted in the public imagination as a time-sink of triviality or a playground for trolls, Twitter in fact has over 300 million loyal, active monthly users, and by any standards this is a large potential market. What’s more, there doesn’t tend …
Long before the internet, testimonials have been used in marketing to promote products. A testimonial attempts to show real people extolling positive feelings about their purchase, helping to convince consumers the sales pitch is accurate. There is a natural skepticism towards these recommendations online, though, with some vendors paying for endorsements or even inventing fake buyers for the sales page. Consumers want to see the realistic opinions of buyers, allowing …
